Digitize the Planet
Our History
Initial situation – requirement
Due to the increasing challenges in the area of “trails” for destinations, landowners, trail managers, etc., there is a need to find solutions. The proliferation of tours through closed or private areas, the increase in outdoor sports tourism and nature conservation make the question of a digital solution more urgent than ever. In order for there to be a unified approach, it is necessary to bring all stakeholders together and make joint decisions.
In the search for a solution, 3 round tables were held on the topic of “Visitor guidance for destinations – analog and digital”. Participation was deliberately kept open to all interested parties.
1.Round Table - 18.09.2018 I Immenstadt
Topics
Visitor guidance and quality management
Signs are important as basic quality as well as visitor guidance to avoid conflicts. Solution: Visitors can be guided along the customer journey by using data.
Internationalization and common standards
Basic standards at European level would be helpful, which are consistent across countries as well as analogue and digital.
Stimulus for platforms to manage community paths
Development of criteria and rules on how paths can be created online by the community.
2.Round Table - 06.03.2019 I Berlin
Topics
Framework conditions
Consideration of current conflicts of use and possible solutions in relation to the dimensions “space and players” and “evaluation and values”.
Product quality
Rules are also content, which must be presented with a source. Good content must be created professionally and be open data.
Data quality
Heterogeneous quality and quantity of official data as well as missing data or data that cannot be used digitally. OpenStreetMap offers good data in the area, but this does not comply with the jointly agreed rules.
Conclusion
Need to draw up a code of conduct for individual activities with instructions and recommendations for sustainable and respectful interaction with one another.
3.Round Table - 24.09.2019 I Immenstadt
Topics
Code of conduct
Development of a code of conduct with rules/recommendations for visitor guidance, which must be available digitally before departure.
Nationwide platform
Establishment of a nationwide platform on which users can collect data relating to the protected areas.
Services provided by the providers
Not only nature sports enthusiasts on the demand side should adhere to the rules, but also the actors on the supply side such as platforms, DMOs, authorities, forestry, etc.
Idea of founding a non-profit association
Task: To digitize legal bases and nature conservation information, create common standards and ensure good and open data in cooperation with DMOs and protected areas, etc.
Foundation of the association - 11.03.2020 I Berlin
Due to the cancellation of the ITB caused by Corona, the foundation took place in a small circle in the offices of BTE Tourismus- und Regionalberatung in Berlin.
The association’s work began with the intention of promoting nature conservation and realizing this project by digitizing nature conservation information, legal rules on the use of nature, local regulations and safety information. The data will be freely accessible (open data) and will be disseminated primarily on outdoor platforms with the aim of making nature conservation information available to users.